FROM STUDENT TO FOUNDER
Bianca Festejo is education savvy. To stay ahead of the game, she strives to learn and innovate continuously. She has undergone throughout the years numerous trainings in permanent makeup, entrepreneurship, digital marketing, and customer service.
Bianca believes that being a successful camouflage artist requires being well-rounded and knowledgeable in all aspects of the business. This means being highly trained both with the science and the art behind this treatment. Dedicating her time trying to find ways to merge science with humanity she vowed to make the industry a leading one by helping students achieve their dreams.
As an artist and a student herself, she noticed some common problems in the Paramedical Tattoo industry.
Some are skilled but lack the knowledge on the science behind scars.
Some are knowledgeable but lack marketing skills.
Some are really good in marketing but lack skills.
Some are incredible tattoo artists but are not trained for camouflage, hence creating an ugly outcome.
Some are incredible artists but lack teaching skills.
Some are excellent in marketing but are not willing to share all their techniques.
Some will teach a two-day class but provide no support right after.
Most trainings are conducted only in the span of 2 days, hence it is easy for students to forget what was taught.
Most have a language barrier, and so the student has to be the one to adjust to the learning.
Most do not offer the best tools and pigments to use. They use permanent tattoo ink which is not the best for camouflage.
In order to bridge the gap Bianca decided to create a structure where students and teachers can share their work, discuss and grow. NUE CONCEAL is today at the forefront of the industry. The publications keep on growing and the demands to appear in various media outlets such as Refinery29, MSNBC are proof that she is holding the key to an incredible success story.
Since Camouflage Tattoo is a fairly recent field, many people are still skeptical about it, it has been Bianca's mission from the very start to change people's perspectives about this treatment.
She decided to move to Europe and venture with engineers, developers and dermatologists to create NUE CONCEAL.
NUE is not only an academy, a machinery, an idea, a mission but a Vision. Seeking to provide artists a formula that would ease their work and alleviate all errors, it took Bianca years to set in motion an ingenious piece of technology. Today, NUE is more than applied science, it's a system.
The relationship of this structure is to have a certain number of highly qualified artists all around the world working hand in hand.
NUE CONCEAL's goals:
Implementing rigorous training that will not only teach the Art but also the Science behind Camouflage.
Being the only training institution at the forefront of technology.
Bestowing high-quality education whilst incorporating digital marketing.
Benefiting from a support group where artists give feedback, suggestions, and guidance.
Providing marketing assistance and media write-ups.
Assembling a community that will help build a durable reputation for this treatment.
Paramedical tattooing has been in the works for a few years, but it is only now that it is starting to be recognized; by joining our institution you can also become a pioneer, and together, we will develop this treatment into a reputable structure.
FROM AN IDEA TO A PROTOTYPE
WHAT THE FAQ!?
What are Stretch Marks?
Stretch marks (striae) are the result of sudden or drastic stretching of the skin as a possible consequence of hormonal changes like: puberty, pregnancy, menopausal hormone therapy (MHT), bodybuilding, among others; the fast expansion of the tissue leads to the tearing of the dermis which ultimately results in the formation of scar tissue.
What is Camouflage?
“Camouflage” is the only scar revision protocol that provides permanent, long-lasting, visible results in as little as 2 weeks but genreally may take up to 6 weeks for some and after 1-3 sessions; no downtime and minimal to no discomfort are to be expected. NUE CONCEAL has invested time and research in developing a distinctive guide for pigment formulation that allows us to create a unique tone based on the patient’s complexion. NUE PIGMENT is loaded into a precise “electronic infusing device” called NUE MACHINE that allows the clinician to adjust settings like needle depth, speed and pigment release. The NUE PIGMENT is then deposited into the epidermis and/or dermis to successfully correct the desired lesion. Stretch marks do not pose any health risks but are an understandable daily struggle for women who have undergone the changes mentioned prior, and who are wanting to accept and celebrate their bodies.
Camouflage vs Micropigmentation
Camouflage is a procedure that has a different technique than tattoo or micropigmentation. They are different, micropigmentation is not permanent as the pigment only lodges in the first layer of the skin where cell renews, subsequently, the results are erased in a shorter time period
Does the sun affect Camouflage?
Are there any risks?
How many sessions are required?
Stretch marks can be achieved with one session only, although in many cases it may need a second and/or third. The tattoo may last up to 7 years on some skin types provided that the correct after-care procedures are maintained.